Posts in resources
How to Design an Icon Collection

Today we’re creating an icon collection! And by we I mean I’ll create it and you can create one too if you feel like it.

Icon design comes in handy for all sorts of projects from logos and identity to web design.

And putting a collection together like this can be a great portfolio project for you to work on!

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resourcesBecky Kinkead
Create a Style Guide for Your Brand

Today, we’re going to be talking about STYLE GUIDES! A style guide is exactly what it sounds like, a document that outlines the “rules” or guidelines the brand style should follow. 

Before we get too deep into talking about style guides, I want to mention that I think there can be fluidity within your blog/brand/website style if it makes sense for your audience or goals and values.

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Color Theory: Creating a Color Palette for Your Brand

COLOR SCHEMES

  • Monochromatic - made up of different tones, shades and tints within a specific hue.
  • Analogous - utilizing three colors that are next to each other on the color wheel.
  • Complementary - combining colors from the opposite sides of the color wheel.
  • Split Complementary - use colors on either side of the hue opposite your base hue.
  • Triadic - Made up of hues equally spaced around the color wheel.
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How to create your own mood board

I always say that the logo and brand identity course can work for more than just learning how to design logos. That's because it's a tried and true process I've used on everything from banner ads to t-shirt designs.

I wanted to show you what I mean, so I decided to create a mood board for a wedding invitation project I'm currently working on. 

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